Wanting an equal share of the established pie. The belief, ideology, and plan(s) of action that wish to promote and bring about social reform to the degree that there is equal opportunity and access for anyone who wants and is qualified to engage in pursuits in the established political, legal, economic, and professional realms. This approach does not wish to see any basic changes in the nature or content of the areas, the social relations, or the social structure. Very similar to a "norm-oriented movement." - Neil J. Smelser, Theory of Collective Behavior (New York: The Free Press, 1962).